Post-bankruptcy GM has added nearly 7,000 jobs

The Detroit Free Press is reporting that General Motors has added a total of 6,900 jobs since the automaker emerged from bankruptcy in 2009. The news came out of a radio interview with Steve Girsky, GM vice president. Girsky said that a portion of that figure is made up of workers who were originally laid off as part of the restructuring process and then later recalled as manufacturing picked back up. Of the nearly 7,000 jobs, 1,100 are situated in Michigan. GM has recently increased its workforce at its Delta Township and Brownstown Township facilities, amongst others.

The company has also hired around 2,800 workers at its Canadian operations as well. GM is set to release its financial statement for the most recent business quarter later this month, and Girsky says that the numbers continue to demonstrate a company on the mend. Last quarter, the company posted a $865 million profit.

While the addition of nearly 7,000 jobs is a good milestone for GM, it's important to bear in mind that the figure marks a little more than a sixth of the workers laid off during restructuring.

GM to launch Chevrolet in Korea

Daewoo may be General Motors’ only established brand in the Korean auto market, but it will soon add another: Chevrolet. GM revealed today at the Busan motor show that it will begin selling bowtie-badged vehicles in South Korea in 2011.

The Alpheon is being positioned in the Korea market as a luxury model at the top of the Daewoo range. It is fitted with a 3.0-liter V6 and a six-speed automatic transmission. GM Daewoo said the car will go on sale in the second half of the year.

GM Daewoo says the "Alpheon becomes a stand-alone luxury product brand in GM Daewoo's product portfolio." Much like its Korean couterpart, Hyundai, have made inroads into the luxury sedan segment with the Genesis model.






Press Release

GM Daewoo's All-New Luxury Sedan Debuts at 2010 Busan International Motor Show

Alpheon is GM Daewoo's entry into the upper-midsize segment

Busan, Korea - GM Daewoo Auto & Technology (GM Daewoo) unveiled its much-anticipated luxury sedan, the Alpheon, at the 2010 Busan International Motor Show today.

"With the introduction of the all-new Alpheon luxury sedan, we have added another attractive model to our product portfolio and our first entry in the fast-growing upper-midsize segment in Korea," said GM Daewoo President and CEO Mike Arcamone. "I am confident that the Alpheon will surpass the demands of the most sophisticated luxury sedan buyers in Korea."

Another highlight of the GM Daewoo stand is a seven-seat compact multi-purpose vehicle, the Orlando show car, which is making its first appearance at an international motor show in Asia.

In addition, GM Daewoo has on display the Lacetti Premiere and GentraX race cars, and a Matiz mini-car artistically wrapped in pink.

With "Advancing Style" as its theme for this year's Busan International Motor Show, GM Daewoo has 18 vehicles on display that showcase its automotive industry design expertise.

Alpheon - Stylish Luxury Sedan

The Alpheon is based on the same GM global architecture as the Buick LaCrosse, one of the three finalists for 2010 North American Car of the Year.

GM designers and engineers from Asia, Europe and North America targeted the luxury sedan as a global product that would meet the highest quality and performance standards in the most sophisticated markets.

At first glance, the Alpheon's sculpting design flows in all directions, giving the vehicle a tightly wrapped appearance and a fast, coupe-like profile. Its dynamic and elegant body styling is highlighted by sharp side lines, short overhangs and fenders wrapped precisely around large wheel housings, giving it the presence of an upscale large sedan (2,837-mm wheelbase and 4,995mm body length).

With a unique emblem on its front "waterfall" grille, the Alpheon becomes a stand-alone luxury product brand in GM Daewoo's product portfolio.

The innovative design philosophy continues in the Alpheon's interior. The flowing shape of its instrument panel design offers a distinct, confident and upscale impression. The refined look is an integrated center stack design that incorporates ice-blue light-emitting diode (LED) ambient lighting along with premium infotainment features. Adding to the use of soft-touch materials and low-gloss trim panels rather than traditional wood applications is indicative of exceptional and luxurious craftsmanship.

Powered by a 3.0-liter V-6 engine combined with a six-speed automatic transmission, the Alpheon will ensure responsive performance when it is launched in the second half of this year in Korea.